Frist Art Museum

Martin ArtQuest

Date: July 2019

This GIF was used in one of the weekly email marketing for a feature on the Martin ArtQuest at the Frist Art Museum. The GIF was filmed and edited by herself. Samantha Espinoza used Premiere to edit the video and transferred it to Photoshop to compress it for an email file to operate smoothly.

Art Deco Affair

Date: July 2019

This GIF was used in one of the weekly email marketing to feature the Art Deco Affair tickets that were on sale for the upcoming event. Samantha Espinoza did not film the video but did change the video format to a GIF. Since this was the first GIF for emails, there had to be changes made to the original video.

Outlook does not support GIF files via desktop; it displays GIFs using the first single frame. That being said, if the GIF does not start with the text, in the beginning, it will not show it at all, so Samantha Espinoza made the first single frame say Art Deco Affair. Samantha Espinoza created this GIF in Photoshop. GIFs used in email